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Cross-Border Online Retailers Gain Free Resource for Planning Localized eCommerce Programs
NEW YORK, January 27, 2015 – eShopWorld, a leader in Global eCommerce and Logistics Management, today announced the availability of a free 2015 Global eCommerce Event Calendar created as a resource to ease the planning of region-based online marketing programs. Digital marketers can simply go to www.ecommercecalendar.com and interact with regional calendar views that contain 2015 dates and information about national, religious and cultural events in six major global markets.
The 2015 eShopWorld Global eCommerce Event Calendar spans six regions: Asia-Pacific, Europe, North America, Nordic, Latin America and the Middle East.
Users can click on the individual countries listed at the bottom of the calendar to view the ecommerce events associated with those countries. Events are linked to background information and users can add individual events to their personal calendars.
- View Event Background – When users click on an event, they immediately see a page with general information about the holiday or event.
- Add Events to Personal Calendar – With just a few clicks, events can easily be added to Google, Outlook and iPhone calendars.
- Print Regional Infographics – At www.eshopworld.com/calendar, users can also download and print infographics for each of the six regions. These infographics provide digital marketers with an annual view of ecommerce-related events in graphical form.
“For global brands to be successful, it’s imperative that they localize their eCommerce programs,” said Piwoni. “This calendar resource is an example of our commitment to extend our knowledge and expertise in global eCommerce to retail organizations who are or want to sell cross-border.”
“National holidays as well as religious and cultural events offer significant eCommerce opportunities in every market,” said Maciej Piwoni, head of digital marketing at eShopWorld. “But it’s a challenge to have rich local expertise in every region and keep track of myriad events in multiple markets. We’ve created a simple, interactive resource to help digital marketers jumpstart plans for 2015 region-specific online marketing programs.”
Download Free Calendar Infographics
eShopWorld is a leader in Global eCommerce and Logistics Management, with the only modular solution that gives online retailers control over the end-to-end customer journey – from global checkout to returns.